What Is Cold Pressed Juice?

You may have heard or seen the term ‘cold pressed juice’ used in cafes throughout Melbourne or in the media and wondered to yourself ‘What are cold pressed juices? Where did they suddenly appear from?’ They’ve actually been around for several decades, but have only discovered popularity in recent years as juice cleansing and detoxing experienced their own increases in popularity.

To understand how cold pressed juices are made, it helps to understand the more conventional methods that are commonly used. Traditional juicers use fast-moving metal blades that rely on centrifugal force to separate the juice from the pulp. Cold pressed juice, however, is produced by using what is known as a ‘masticating juicer’. This juicer uses a hydraulic press that squeezes the juice from the fruit or vegetable.

What are the Benefits of the Cold Press Method?

So, why should we make the switch to cold pressed juices? It’s simple. With conventional juicers – the type most commonly found in homes and cafes across Melbourne – the centrifugal force of the blades generates heat that can reduce the quality of the nutrients found in the juice. A masticating juicer, however, will crush your ingredients in order to extract the greatest quantity of juice possible without compromising the nutrient quality. While you will need to cut your fruits and vegetables up into smaller pieces to enable the crushing to happen, unlike traditional juicing methods, cold pressing won’t generate nearly as much heat to significantly affect the juice.

How to Store Cold Pressed Juices

Typically, with a regular juicer you will pour the juice into a glass and enjoy the fruits of your labour (no pun intended) then and there. But for relatively prolonged storage of cold pressed juice (up to a few weeks) the output can be bottled, sealed, and placed in a chamber that fills with water and destroys pathogens by imposing a great amount of pressure. This allows cold pressed juices to remain not only drinkable but nutritious and flavourful for up to a few weeks.

For the very best cold pressed juice in Melbourne, get in touch with the team at Pressed Juices today. Call 1300 PressJ (1300 773 775) or email info@pressedjuices.com.au